> Why buy this book when ChatGPT can generate the same style of tutorial for ANY project that is customized to you?
Isn't it obvious? Because the ChatGPT output wouldn't be reviewed!
You buy books like these exactly because they are written by a professional, who has taken the time to divide it up into easily digestible chunks which form a coherent narrative, with runnable intermediate stages in-between.
For example, I expect a raytracing project to start with simple ray casting of single-color objects. After that it can add things like lights and Blinn-Phong shading, progress with Whitted-style recursive raytracing for the shiny reflections and transparent objects, then progress to modern path tracing with things like BRDFs, and end up with BVHs to make it not horribly slow.
You can stop at any point and still end up with a functional raytracer, and the added value of each step is immediately obvious to the reader. There's just no way in hell ChatGPT at its current level is going to guide you flawlessly through all of that if you start with a simple "I want to build a raytracer" prompt!
I heard the other day that LLMs won't replace writers, just mediocre writing.
On the one hand, I can see the point- you'll never get chatgpt to come up with something on par with the venerable Crafting Interpreters.
On the other hand, that means that all the hard-won lessons from writing poorly and improving with practice will be eliminated for most. When a computer can do something better than you right now, why bother trying to get better on your own? You never know if you'll end up surpassing it or not. Much easier to just put out mediocre crap and move on.
Which, I think, means that we will see fewer and fewer masters of crafts as more people are content with drudgery.
After all, it is cheaper and generally healthier and tastier to cook at home, yet for many people fast food or ordering out is a daily thing.
I have to disagree. My brother-in-law has started to use ChatGPT to punch up his personal letters and they’ve become excerpts from lesser 70s sitcoms. From actually personal and relevant to disturbingly soulless.
Right? If I could get the same output by just talking to AI myself, what's the point of the human connection? Be something, be someone. Be wrong or a little rude from time to time, it's still more genuine.
Your whole point is disproven by woodworking as a craft, and many other crafts for that matter. There are still craftspeople doing good work with wood even though IKEA and such have captured the furniture industry.
There will still be fine programmers developing software by hand after AI is good enough for most.
> There will still be fine programmers developing software by hand after AI is good enough for most.
This fallacy seems to be brought up very frequently, that there are still blacksmiths; people who ride horses; people who use typewriters; even people who use fountain pens, but they don't really exist in any practical or economical sense outside of 10 years ago Portland, OR.
No technological advancement that I'm aware of completely eliminates one's ability to pursue a discipline as a hobbyist or as a niche for rich people. It's rarely impossible, but I don't think that's ever anyone's point. Sometimes they even make a comeback, like vinyl records.
The scope of the topic seems to be what the usual one is, which is the chain of incentives that enable the pursuit of something as a persuasive exchange of value, particularly that of a market that needs a certain amount of volume and doesn't have shady protectionism working for it like standard textbooks.
With writing, like with other liberal arts, it's far from a new target of parental scrutiny, and it's my impression that those disciplines have long been the pursuit of people who can largely get away with not really needing a viable source of income, particularly during the apprentice and journeyman stages.
Programming has been largely been exempt from that, but if I were in the midst of a traditional comp sci program, facing the existential dreads that are U.S and Canadian economies (at least), along with the effective collapse of a path to financial stability, I'd be stupid not to be considering a major pivot; to what, I don't know.
Yet usually woodworking is not a viable business. As a craft - sure. As a day job to provide for your family - not really. Guys who created a custom tables for me five years ago are out of business.
high quality carpentry has a market of people who buy one off projects for lots of money.
There is not really a similar market in software.
I'm not saying there won't be fine programmers etc. but with woodworking I can see how a market exists that will support you developing your skills and I don't see it with software and thus the path seems much less clear to me.
I've been involved in building a multitude of saas apps and very few of them had any unique functionality. I'm not sure many of those companies cared about the uniqueness of their code.
What is the inherent value of being able to write well?
Is it not possible that people consider their craft to exist at a higher level than the written word? For example, writing facile prose is a very different from being a good storyteller. How many brilliant stories has the world missed out on because the people who imagined them didn't have the confidence with prose to share them.
100% right. I buy lots of Japanese cookbooks secondhand. I found an Okinawa cook book for $8. When I received it, it was clear the author was just a content farmer pumping out various recipe books with copied online recipes. Once I looked up their name I saw hundreds of books across cooking baking etc. there was no way they even tried all of the recipes.
So yes, review and “narrative voice” will be more valuable than ever.
In my dream world, you take that book plus information about yourself (how good of a programmer you already are), feed that into AI and get a customized version that is much better for you. Possibly shorter. Skips boring stuff you know. And slows down for stuff you have never been exposed to. Everyone wins.
Why buy the book when big AI can add it to their training data. Multitudes of people can then enjoy slightly higher quality output without you being compensated a single cent.
Yes, this is the big change. There’s no more financial incentive to create such a work because Big AI captures all the views it would have gotten and thus all the revenue potential.
Agreed. Still amazed that people keep trusting the service that has like a 60% failure rate, who would want to buy something that fails over half the time?
Shame OP stopped their book, it would definitely have found an audience easily. I know many programmers that love these styles of books.
Unfortunately (fortunately?) it does not have like 60% failure rate. Yes, there’s some non-negligible error rate. But it’s lower than the threshold that would make the average user throw it into the bin. We can pretend that’s not the case, but it doesn’t even pass the real life sniff test.
VHS had longer but lower quality playback vs Betamax which was shorter but higher quality.
It wasn't clear when VCRs came out which version consumers would prefer. Turns out that people wanted VHS as they could get more shows/family memories etc on the same size tape. In other words, VHS "won".
Most people have heard the above version but Betamax was widely adopter in TV news. The reason being that news preferred shorter, higher quality video for news segments as they rarely lasted more than 5-10 minutes.
My point being, the market is BIG and is really made up of many "mini-markets". I can see folks who are doing work on projects with big downside risk (e.g. finance, rockets etc) wanting to have code that is tested, reviewed etc. People needing one off code probably don't care if the failure rate is high especially if failure cases are obvious and the downside risk is low.
It would actually be nice to have a book-LLM. That is, an LLM that embodies a single (human-written) book, like an interactive book. With a regular book, you can get stuck when the author didn’t think of some possible stumbling block, or thinks along slightly differently lines than the reader. An LLM could fill in the gaps, and elaborate on details when needed.
Of course, nowadays you can ask an LLM separately. But that isn’t the same as if it were an integrated feature, focused on (and limited to) the specific book.
Genuinely have no idea what the novelty of this is for versus just uploading a PDF to ChatGPT. In terms of UX it is incredibly limited for a book evolution work.
What I’m imagining is an LLM that is strongly tied to the book, in the sense of being RLHF’d for the book (or something along those lines), like an author able to cater to any reader interested in the book, but also confined to what the book is about. An LLM embodiment and generalization of the book. Not an LLM you can talk about anything where you just happen to talk about some random book now. The LLM should be clearly specific to the book. LLMs for different books would feel as distinct from each other as the books do, and you couldn’t prompt-engineer the LLM to go out of the context the book.
Absolutely. And further because when you prompt ChatGPT as you write your ray tracer you don't know what the important things to ask are. Sure, you can get their with enough prompts of "what should I be asking you" or "explain to me the basics" of so and so. But the point of the book is all of that work has already been done for you in a vetted way.
> a professional, who has taken the time to divide it up into easily digestible chunks which form a coherent narrative, with runnable intermediate stages in-between.
Tangentially related, but I think the way to get to this is to build a "learner model" that LLMs could build and update through frequent integrated testing during instruction.
One thing that books can't do is go back and forth with you, having you demonstrate understanding before moving on, or noticing when you forget something you've already learned. That's what tutors do. The best books can do is put exercises at the end of a chapter, and pitch the next chapter at someone who can complete those exercises successfully. An LLM could drop a single-question quiz in as soon as you ask a weird question that doesn't jibe with the model, and fall back into review if you blow it.
There's just no way in hell ChatGPT at its current level is going to guide you flawlessly through all of that if you start with a simple "I want to build a raytracer" prompt!
Have you tried? Lately? I'd be amazed if the higher-end models didn't do just that. Ray-tracing projects and books on 3D graphics in general are both very well-represented in any large training set.
Isn't the whole point to learn and challenge yourself? If you just wanted to render a 3-dimensional scene there are already hundreds of open source raytracers on github.
Asking chatgpt to "guide" you through the process is a strange middle-ground between making your own project and using somebody else's in which nothing new is created and nothing new is learned.
I appreciate you sharing this! I just published my first book (nothing about programming, its about how the nation of Estonia modernized post re-independence and became a tech/e-gov hub in a single generation) and I can sympathize with a lot of this. My experience was a bit different -- I also knew the advance was going to be nothing and had a day job so I said I didn't need one (which was a relief for them as I was with a smaller publisher) and instead asked for more books to give away and some other contract terms. It took many months of negotiating to finalize the agreement and then they wanted the manuscript in ~7 months from contract signing. I guess they also assumed that I'd miss at least one deadline but instead I took a bunch of time off to get it done. I think the most important lesson for me is that book publishing, unless you're focused on trying to be the top 1% (maybe even .1%) in a popular category, is not going to be very lucrative, especially with a publisher that takes a major cut. It's easier than ever to go direct, in my case because I had a niche book and I wasn't doing it for money, I valued the prestige (or perceived prestige anyways) of having a book with a name brand publisher as I thought it'd be more helpful for my career in other ways, and candidly was mostly a passion project that I didn't feel strongly about monetizing!
If any folks want to talk about nonfiction publishing, I'm always happy to chat as many people were incredibly generous with their time for me and I'd like to try to pay it forward.
I feel 100% identified with you. I am working on a non ficton book about a niche topic and I wouldn't do it for the money at all. It's about the "prestige (or perceived prestige)". I am about to finish the first 1/3 of the book (the first draft, anyway), and I am already attempting to reach out to publishers to see if they would be interested in the book (at least the ones that don't require a literary agent!).
Some of them already replied saying the proposal seems interesting but they want to read a few chapters. I don't know if I am in the right path or not, but I'd love to read more about your experience and what can be shared!
That's awesome, can I ask what the topic is? What I did for "selling" the book was to create a proposal -- about 45 pages that has a skeleton outline of each chapter (it changed significantly during the end writing process but gave the publisher a feel for the topic), a sample chapter, and some more sales/marketing details like what are comparable books (and how well they sold if you have that data), who your audience is and how you plan to reach them (OP was in a great place having a following), why you're the right person to write the book, etc.
45 pages as a skeleton? Wow. I wasn't expecting that much! I guess your book is +120k words? Do you think having a clear vision/structure helped when sending it to publishers?
I think I lack all the last parts (that some publishers are requiring for) such as a social media platform to reach your potential readers. I find that a bit unfair because it means you first have to play the Instagram game and once you are popular there, you can write a book.
If you give me an email address I'd love to tell you more about my book!
That one goodreads review for the Estonia book is amusing. One reader criticized him for providing references. I feel like that's a positive, not a negative, and if you find it uninteresting those tend to be easy to skip.
Yeah, I have to admit because this was my first work I maybe overdid it in providing references because I wanted to default to having real historical data and not just writing a lot of personal opinions with no backing (it was a nightmare writing up that reference section but I'm glad I did it in the end) and if I'm being honest, because I'm not in academia and didn't have credentials as an "Estonia expert" I wanted to play it safe.
Edit: Added some context and I'd also mention that one thing that was quite helpful is that at the start of the writing process I created a massive spreadsheet where I'd add in quotes, writing, and anything interesting I thought I might pull from (some of it manually written, like when watching documentaries). This was hugely helpful when I was going back but also during the writing process so I had a single source of truth I could keyword search. I've just checked it and its got 4787 rows, with most entries being about a paragraph long
Reading the full context, this is a textbook case of a "Failed Pivot" driven by investors (the publisher).
As a banker, I see the "Advance" not as a loan, but as an Option Fee paid for the author's future output.
The publisher tried to exercise that option to force a pivot: "Inject AI into this classic book."
They tried to turn a "Shinise" (classic craftsmanship) product into a "Trend" product.
The author refused to dilute the quality, so the deal fell through.
Keeping the advance is financially justified.
The "R&D" failed not because of the engineer's laziness, but because the stakeholders demanded a feature (AI) that broke the product's architecture.
In finance, if the VC forces a bad pivot and the startup fails, the founder doesn't pay back the seed money.
I had written and self-published three books, and in 2024 decided to publish the most successful one with O'Reilly. It went up for sale in December 2024.
The whole experience was wonderful. I had basically none of the problems that this fellow experienced with his publisher, and I am delighted about how it went.
I did some things differently. For one, I had already been selling the book on my own for a few years, and was essentially on the 3rd self-published edition. Because of this, they were able to see what the almost-finished product was.
I told them I would not make massive changes to the book, nor would I contort it to the AI trend (the book barely mentions AI at all), and they never pressured me once.
Their biggest contribution was their team of editors. This book has code on just about every page. I had 3 technical editors go through it, finding many bugs. How many? Let's just say "plenty".
And the feedback from the non-technical editors was, to my surprise, even more valuable. Holy crap, I cannot express to you how much they improved the book. There were several of these folks (I had no idea there were so many different specialties for editors), and all of them were great.
(They also accepted my viewpoint when I disagreed with them, immediately, every time. The final published version of the book was 100% my own words.)
From all of that, I made improvements on what must have been almost every page, and rewrote two chapters from scratch. I also added a new chapter (I volunteered for it, no one at any point pressured me to do that). The result was making a book that IMO is at least twice as good as what I was able to accomplish on my own.
I do not resonate with the article author's comments about compensation. He negotiated a pretty good deal, I think; it's not realistic to get much better than what he did, since the publisher is a business with their own expenses to pay, etc.
I was pretty disciplined about meeting deadlines that we agreed to for certain milestones. That helped my relationship with the publisher, obviously.
All in all, it was a great experience, and I am glad I did it this way.
Reading the article, it sounds like my publisher (oreilly) was better to work with than his, but I think he could have done some things differently also. In the end, though, I agree with him that it was best to walk away in his situation.
Haha good question. No, but I did not ask; I wanted to give them as much freedom as I could bear on aspects of the process I was not too attached to, so I let them pick.
I will say I was very happy with the animal they came up with! If I was not, I would have asked them to change it, and I bet they would have. They showed me a preview version early on, so there would have been plenty of time to do so.
>"All of our future books will involve AI."
>It is antithetical to the premise of the book (classic programming projects!) that they agreed to publish.
I hope this trend is not industry wide.
A publisher chasing fads and trends over enduring quality, so sad. I wish I knew who the publisher was to avoid but I can foresee their pivot to AI authors with titles like "From Zero to Hero, ChatGPT 5.2 Top Prompting Secrets for Dummies"
Technical books don't sell well to begin with. I've written a couple w/ a major publisher, it never paid back the RAM I needed to purchase to run the lab environment.
Publishers are going to demand chasing the hot-new-thing which will most likely be irrelevant by the time the book is on the shelf.
"How to write x86 ASM... with the Copilot Desktop app! - Build your bootloader in 15 seconds!"
I’ve never worked in technical publishing but I have a few acquaintances who do. Adding chapters on AI is pretty close to industry wide for new writers. Experienced writers with sales figures have a lot more freedom.
The thing is, it’s not about getting chapters published on AI. The publishers are keenly aware that AI is using their content to steal their market and so anything they publish on AI will be obsolete before the final manuscript is published. It’s about getting potentially difficult first time authors to quit before their first third gets approved - that’s when the author is owed their first advance.
It’s a lot easier to slaughter sheep if the most docile select themselves.
Ironically, I was working on a book with a similar concept in the same time frame that came out as "Computer Science from Scratch: Interpreters, Computer Art, Emulators, and ML in Python" with No Starch Press a couple months ago. Like Austin's book it contains a CHIP8 chapter and a couple chapters on making a programming language. The difference with regards to his experience and my experience in writing it with a traditional publisher, is that I was an experienced author so I felt comfortable finishing the entire book first before shopping it around to publishers. I didn't want too much scrutiny around the core concept and I was getting similar signals of "every chapter must have AI."
I wrote a similar blog post a month ago describing the process of creating the book and getting it published called "Writing Computer Science from Scratch":
Some in this thread have wondered what publisher Austin was working with. Based on my experience working with three different technical publishers and the setup and terms Austin was offered, my educated guess would be Manning.
I will critique the blog post a little bit. It's presented as a critique of the experience of working with the publisher, but ultimately I'm reading between the lines that the book failed because he was missing deadlines. He wrote that "life got in the way" and I think he lost his motivation only partially because the publisher wanted AI in more of the book. Many of the trials he had along the way: dealing with a development editor who wants to tailor your style to a particular audience, a technical editor who needs a couple chapters to warmup, back and forth on the proposal, etc. these are all really par for the course when writing a technical book. Ultimately you have to be self-motivated to finish because of course the development editor, technical editor, etc are going to disagree with you from time to time and try to push you in different directions. If that alone is so demotivating to you, it's just not for you to work with a publisher.
PS I think his blog is really good and he should think about self publishing under a time frame and terms he is more comfortable with.
Agreed. The one time I worked through a publisher I beat every schedule and it was all smooth enough.
I’m glad I did it but I’m not sure how much the publisher added beyond some prestige and a few bucks. The first edition in particular I felt I needed to pad out a bit to meet length requirements.
I’ll also note that the publisher was right to bring up AI, even if they did not do it in an artful way. He himself comes to doubt the need for his book in the era of LLMs and he says that is part of why he cancelled. To his publisher’s credit they raised the issue early in the process where a pivot would have been more practical.
In fairness to the author, he presents a reasonably balanced view and it did not read to me like “my publisher sucked.”
I'm writing my first book now. It's a novel aimed at teenagers and young adults, in a technical format similar to "The Phoenix Project" by Gene Kim et al., if you're familiar with it. It explores FOSS, non-proprietary file formats, digital preservation, cryptography, and the concept of freedom as a whole. I resonate with the author of the article who discusses motivation to write and the "existential crisis" that comes and goes almost every day. I've been fighting those negative feelings by adopting the mindset that I'm writing the book for myself. It's a book I've always wanted to read, which I can then lend to my teenage children so they can read it as well. Everything else (commercially speaking) will be a nice consequence of this endeavor.
The idea of doing a thing (or having done the thing) and the actual DOING of the thing are very different. See this a lot where people think they want to be a woodworker or a baseball player or an author, but the actual _work_ of sweeping dust, doing 200 hits a day off a tee or grinding out words by deadlines are not as appealing as the halo or mystique of the final product once made the activity seem. this doubles on the effect that humans are terrible at predicting what will make us happy. so, i am glad this author was self aware enough to follow their bliss, but the last paragraph made me wonder if their introspection was fully resolved.
Every writing group has that person the keeps restarting their project, or abandoning a project when it gets hard, to start another one with another 'great' idea.
The upshot is, they don't want to do the hard part - continuity editing, developmental editing, hell, just finishing the dang thing. Even the boring chapters you didn't really have any idea what was going to go on there.
Writing, as an occupation, is a whole lotta schmoozing, attending conferences, volunteering, promoting. Maybe 1 month of writing a year, for 11 months of the hard stuff.
I have a buddy who says he always wanted to start a bar. I said, You like budgeting? Taxes? Hiring? Firing? Stocking? Remodeling? Promoting?
Nah; turns out, he just likes to hang out in bars.
The only reason you start a business is, because you like to run a business.
The only reason you become a writer is, because you like the business of writing.
I would have 100% bought the book the author initially pitched. I could do without the junk the publisher wanted him to add, and really it would have probably caused me to not buy the book.
I've come to hate every cookbook that starts with 100 pages of here is a tour of my pantry, which sounds a lot like, here is how to use pip!
> I've come to hate every cookbook that starts with 100 pages of here is a tour of my pantry, which sounds a lot like, here is how to use pip!
Yeah I agree. I hate when books do more hand holding than the reader clearly needs to the point of tedium. Plus many of those setup steps like how to use a package manager change over time and make the book stale instead of evergreen. And Austin was clearly not writing an absolute beginners book.
That's why when I pitched both the Classic Computer Science Problems series and Computer Science from Scratch I explicitly told publishers in the proposals that I was not writing a beginners book (been there, done that). I was clear that I was writing an intermediate book for people that already know programming.
It's a different, more narrow audience. But you can be successful if you write a good book. It's also a less tapped market and luckily publishers were able to see that.
It uses up the preview in amazon, so you can't actually see the recipes in the book or if the recipes actually have pictures. All you can see is the default, here is my pantry.
Another bonus feature, would be to remove: breakfast, appetizers, and salads from all cook books, or put them in the back where no one needs to look at them.
Although I have found that cookbooks that don't include the useless fluff to pad the book out are usually much better, like the cookbooks from Milkstreet or Love and Lemons, So I guess it's actually a decent way to just filter out all the crap books.
Honestly, I wouldn't consider publishing a book if it didn't have that information. There's no reason to give up half or more of the potential market for a book because it's arbitrarily pitched at advanced users. Assuming the customer knows how to use pip would be crazy.
> I've come to hate every cookbook that starts with 100 pages of here is a tour of my pantry
To each their own. As someone who learned to cook as an adult, I’ve appreciated seeing both what someone has and what nonsense I own that they manage just fine without.
I'm glad that I released my book in 2022 before AI-hype took off. I'm familiar with the type of publisher mentioned in the article too. Those are very strict in their format and content guidelines, and I had also felt that such constraints were limiting at times. I can relate. But, I also learned a lot from the process, and in the end, my book got fantastic feedback. It became one of the print bestsellers in 2022, and got translated to many languages. I've found the whole experience positive.
But, I totally understand author's reasoning, and it's one of the reasons I want to explore different publishers as I want to deviate from writing strictly technical books.
Published author here (through O’Reilly, twice). A lot of people seem to be taking this as an indictment of the publisher. What I’m reading, though, is that the author didn’t make time to write the book and then lost interest. All the rest is normal stuff that happens when writing a book for a publisher. The author did a good job of standing up for themself and their vision, but a poor job of, you know, writing an actual book.
The publisher expended time and money on the author and got nothing in return. This isn’t surprising, and it’s why first-time author royalties are so low.
I've also authored multiple technical books and had the exact same reaction.
While writing I have had similar feeling as the author to publisher/editor comments, especially related to:
> The unhelpful feedback was a consistent push to dumb down the book (which I don't think is particularly complex but I do like to leave things for the reader to try) to appease a broader audience and to mellow out my personal voice.
I also remember being very frustrated at times with the editor needing things "dumbed down". I used to get very annoyed and think "didn't you pay attention! We covered that!" But then I realized: If I can make this easy to understand by a fairly non-technical editor at a first pass, it absolutely will make this book better for the reader.
Publishers have a lot of experience publishing books, so I've learned that their advice is often not bad.
There was also plenty of advice from the editors I vehemently didn't agree with, so I pushed back and quickly realized: publishers need you more than you need them, so very often you do get final say.
But you still have to actually write the book. Book writing is hard, and a much more complex process than writing blog posts. Personally I feel all the editorial feedback I've gotten over the years has made not only my books better, but also has really pushed my writing to be higher quality.
That's how I read this too. The publisher invested a non-trivial amount of work and was left with nothing, for no better reason than the author changed their mind. From the tone of the post, the author seems to not realize or care.
If the author of this article just finished the book the publisher would have just published it without much fuss and probably without any significant changes.
The author had all the leverage regarding content. It’s not like the publisher could actually incorporate what they were asking for with AI, they still need an author to do that and it was a totally new subject at the time. Their demands were empty.
I don’t think the author would have finished the book if it was self-published. They clearly didn’t want to write a book that badly.
Not to say that finishing a whole-ass book is easy, I’m certainly not going to pretend that’s the case.
I’ve lately been trying to finish more side project type things in my life because these dead ends themselves feel empty to me. I am trying to set scope reasonably and then just finish even if it’s painful or there’s no confetti-style payout and nobody else cares.
Thanks for sharing. I always enjoy reading author-publisher process articles as they get to the true behind the scenes story. I can relate to most things mentioned, and the terms seem identical to what I had when writing Modern Fortran with Manning. I also started with the intent to write for experts, but the publisher pushed for targeting beginners. The author can concede or (usually) give up the project.
One important aspect to this is that a typical first-book technical author knows well the subject matter, and sometimes knows how to write too (but usually not, as was my case), but does not know how to edit, typeset, publish, market, and sell well. That's what the publisher knows best. And of course, they want sales, and they understand that overall beginner books sell better than advanced/expert level books.
I encourage the author to continue writing and self-publish, and at a later time a publisher come to package and market a mostly finished product.
Writing for publication is a ridiculous amount of work, smoothing and digesting to the point of pablum, because it's just hard to please everybody. Now that LLM's can tailor to chapter-level discussions, why write?
Still, that's what it takes to reach N > friends+students.
It's beyond ironic that AI empowerment is leading actual creators to stop creating. Books don't make sense any more, and your pet open source project will be delivered mainly via LLM's that conceal your authorship and voice and bastardize the code.
Ideas form through packaging insight for others. Where's the incentive otherwise?
This was quite a fun read and I appreciate the insight. A couple of my peers have suggested me to write a “stuff you should know” book. Some technical in nature (like linear algebra. It blows my mind how many engineers hardware or software do not understand linear algebra) and some not technical (why stuff cost the way they do. “Why does this cost $200 when I can make it for $20!”). But reading your post was encouraging to see that self publishing for fun might be the way to go. Though I guess people would argue you can just ask a LLM now instead of reading my book.
I think I could ask an LLM to explain linear algebra. I think it would be less good at the 'here are some things you should know' aspect. One reason for this is that people might not ask, but the LLM might not agree with your list anyway.
I think there is still a place for a book here. I think I might buy a book (or may have done 10 years ago when I was still coding) of things you should know (especially from a respected publisher), that being a longer form book I could work through over time.
The such low royalties make folks seriously consider self-publishing if you think you can get any sales. (And if you do not need a copy-editor.)
So I have only around 150 sales of my book (see notes at https://andrewpwheeler.com/2024/07/02/some-notes-on-self-pub...). I make around ~$30 though net (average between on-demand print and epub). So my measly sales are about the same as the advance here (not clear if this was ever paid out, presume they would get it back if it was paid out).
If you really think you can sell thousands of copies the economics of it really should hit you.
I get going through a publisher will increase sales, but if you have a popular platform already to advertise it (like a blog or other popular social media), I just don't get it.
For most books, but technical non-fiction in particular, the payout isn't nearly worth enough for the effort.
And by "most" there I mean "all". Yes, there are exceptions, but those exceptions prove the rule.
I've written 2 technical books, for incredibly niche audiences, where the total number of potential buyers is numbered in the low thousands.
I self published as a PDF. and charge $200 a copy, of which I keep $200. It's -marginally- worth it. But the hourly rate is much lower than my day job.
The marketing benefit (as it affects my actual business in the same field) is likely real, but hard to measure. Still, having "written the book" opens doors, and brings credibility.
Disagree, a blog that gets tens of thousands of unique visitors could clear huge numbers on KDP. Maybe your niche is too narrow (probably, given your TAM is in the thousands) but this post is about "timeless programming projects" and is going to be extremely broad. The number of hits to the blog is itself an indicator of a very big and very eager potential market.
This sounds like my experience with a "major" technical publisher except we managed to get to the end.
I'd say that almost no one should work with the major technical publishers more than once. There's some good basic skills you learn but otherwise, they contribute very little that you couldn't get done on your own.
No, their incentive is to wait and see what books are taking off, then pile on the money when they know it's already a winner. Today, unproven authors are expected to do their own marketing.
For the marketing that has significant costs (e.g., paying for ads, paying for show appearances, paying other influencers to plug, making quality videos for social media, travel for events).
But it costs almost nothing to do ARC readers for reviews and ratings, and it's free to time things for the Kindle store algorithm. You just have to know to do it, when.
And there's some other "free" marketing that publishers should have automated by now, because they can amortize that across many book releases.
This is why most publishers won't even talk to you unless you have a finished manuscript already, but I appreciated this look into a different situation.
> This is why most publishers won't even talk to you unless you have a finished manuscript already
This is absolutely not true in the world of technical publishing. I mean books published with publishers like O'Reilly, Manning, No Starch, etc. Usually you come to them with just a proposal and a couple chapters or even just a proposal. Or their acquisition editors actually reach out to you. It's the exception (not quite rare, but definitely less than 20% of books) that comes to them with a finished manuscript. I did that with my last book. I've published 5 technical books across three different technical publishers, so I know a bit about this business...
I'm just replying to this comment to not discourage people who just have an idea and not a finished book yet but have the motivation to finish and want to get a deal.
This is not true for business books like mine. It's vital to write a proposal first in that world; publishers want to influence the content (as in the OP article).
I think the same is true for tech books but I don't know as I haven't written one.
A novel or other fiction is the opposite; there you do have to write the whole thing first.
This story is a prototype of thousands of other stories going on right now. Of course we can't blame the book businesses. They are in survival struggle. They have no clue what to do. Every business is barely holding onto whatever that might keep them in business. AI is bad, but it is the new mafia in the town. Just erase all your beliefs instincts and make friends with it.
Maybe write a book about "Classic projects using AI", whether it makes sense or not. And use AI to write that.
Thanks for sharing! I have been dreaming of writing (or better yet, finding!) a similar book for a couple years now. A hands-on guide that peels back the layers of abstraction to teach how things actually work under the hood by building them yourself. I hope one of us gets to it one day :-)
I don't think he ever got the first half of the advance...cherry-picking from the TFA:
> They offered a $5000 advance with the first half paid out when they approve of the first third of the book and the second half when they accept the final manuscript for publication.
> I continued to get further behind on delivering my revised draft of the first 1/3.
> Around this time, there was a possibility of me changing jobs. Oh, and my wedding was coming up. That was the final nail in the coffin.
> There were too many things going on and I didn't enjoy working on the book anymore, so what is the point? I made up my mind to ask to freeze the project.
Traditional publishing is a weird world. They have the shortsightedness to want to force AI into everything. But also it sounds like they still assigned human technical editors who took the job seriously.
> There was also a daunting voice in the back of my head that LLMs have eliminated the need for books like this. Why buy this book when ChatGPT can generate the same style of tutorial for ANY project that is customized to you?
Why have sex with your wife when you can buy her a dildo?
Nice of them to transfer back the rights when they terminated the contract! I haven't heard of anyone not doing that, but it feels suspiciously not always a given if they have to specify explicitly.
I inked the deal in 2023, but shortly after felt like the market was too dead for newbies. When I initially removed the website for the book, I got a small wave of complaints, so I guess some folks still found it helpful.
I am honestly a bit puzzled by this description and I wish they had named the publisher. I'm fairly familiar with this space and the usual experience with tech publishers is that they don't get all that invested in what they publish because 99% of technical books sell somewhere between 500-5,000 copies. That's barely enough to pay the copyeditor to do the bare minimum (often paying attention only for the first couple of chapters), then pay the layout guy, then the proofreader.
The usual accounts I've heard from my friends who published with Wiley, Addison-Wesley, or O'Reilly is that they sign up, get some in-depth feedback on the first couple of chapters, and then are on their own. I've never heard of a tech publisher exercising this level of creative control. I don't doubt that this happened, but it just sounds out of the ordinary.
The 500 - 5000 figure, which is correct, is why most folks should instead self publish via KDP. 70% royalties mean you can get 10-50k easily with an average book. If the book is a success, you can switch career to a full time author if you wish. All this with full creative freedom. Many years ago, I canceled my Redis book for a large publisher for similar reasons to the OP: too many "do it this way" requests.
In general, yeah. The hard-to-replicate benefit is professional editing, but this is something that most tech publishers skimp on. There are some "premium" outlets where you get some real attention, but the default Wiley experience is definitely not worth 70%.
What an incredible take. It is both so wrong on so many levels and also technically correct, akin to saying "All of our future books will involve spellchecker."
You are reading a lot of things that I didn't say.
The publisher didn't do anything "wrong". It was their suggestion to freeze it instead of cancel immediately. I didn't intend on giving up on the book even then. I didn't return the advance because I never received the advance.
It says the first half of the advance would be paid on approval of the first third of the book. It also says that the first third of the book was never submitted. So I don't think the advance was ever paid out.
Somehow, I miss the time when I was writing a book. It's nice to do the work and research and also nice to refine. Getting money later without doing much anymore was also cool.
But my consecutive attempts of writing a book failed because of my ADHD and missing guidance. I can't do employment, but I really need someone to "nag" me 2-3 times a month to keep focus.
> Why buy this book when ChatGPT can generate the same style of tutorial for ANY project that is customized to you?
Isn't it obvious? Because the ChatGPT output wouldn't be reviewed!
You buy books like these exactly because they are written by a professional, who has taken the time to divide it up into easily digestible chunks which form a coherent narrative, with runnable intermediate stages in-between.
For example, I expect a raytracing project to start with simple ray casting of single-color objects. After that it can add things like lights and Blinn-Phong shading, progress with Whitted-style recursive raytracing for the shiny reflections and transparent objects, then progress to modern path tracing with things like BRDFs, and end up with BVHs to make it not horribly slow.
You can stop at any point and still end up with a functional raytracer, and the added value of each step is immediately obvious to the reader. There's just no way in hell ChatGPT at its current level is going to guide you flawlessly through all of that if you start with a simple "I want to build a raytracer" prompt!
I heard the other day that LLMs won't replace writers, just mediocre writing.
On the one hand, I can see the point- you'll never get chatgpt to come up with something on par with the venerable Crafting Interpreters.
On the other hand, that means that all the hard-won lessons from writing poorly and improving with practice will be eliminated for most. When a computer can do something better than you right now, why bother trying to get better on your own? You never know if you'll end up surpassing it or not. Much easier to just put out mediocre crap and move on.
Which, I think, means that we will see fewer and fewer masters of crafts as more people are content with drudgery.
After all, it is cheaper and generally healthier and tastier to cook at home, yet for many people fast food or ordering out is a daily thing.
I have to disagree. My brother-in-law has started to use ChatGPT to punch up his personal letters and they’ve become excerpts from lesser 70s sitcoms. From actually personal and relevant to disturbingly soulless.
Right? If I could get the same output by just talking to AI myself, what's the point of the human connection? Be something, be someone. Be wrong or a little rude from time to time, it's still more genuine.
His last letter was an update on a serious health issue. I care. It's not supposed to be a yuck fest, especially inorganic AI sludge.
Your whole point is disproven by woodworking as a craft, and many other crafts for that matter. There are still craftspeople doing good work with wood even though IKEA and such have captured the furniture industry.
There will still be fine programmers developing software by hand after AI is good enough for most.
> There will still be fine programmers developing software by hand after AI is good enough for most.
This fallacy seems to be brought up very frequently, that there are still blacksmiths; people who ride horses; people who use typewriters; even people who use fountain pens, but they don't really exist in any practical or economical sense outside of 10 years ago Portland, OR.
No technological advancement that I'm aware of completely eliminates one's ability to pursue a discipline as a hobbyist or as a niche for rich people. It's rarely impossible, but I don't think that's ever anyone's point. Sometimes they even make a comeback, like vinyl records.
The scope of the topic seems to be what the usual one is, which is the chain of incentives that enable the pursuit of something as a persuasive exchange of value, particularly that of a market that needs a certain amount of volume and doesn't have shady protectionism working for it like standard textbooks.
With writing, like with other liberal arts, it's far from a new target of parental scrutiny, and it's my impression that those disciplines have long been the pursuit of people who can largely get away with not really needing a viable source of income, particularly during the apprentice and journeyman stages.
Programming has been largely been exempt from that, but if I were in the midst of a traditional comp sci program, facing the existential dreads that are U.S and Canadian economies (at least), along with the effective collapse of a path to financial stability, I'd be stupid not to be considering a major pivot; to what, I don't know.
Things that won't be automated anytime soon, like plumbers or electricians.
Or double down on applied ML.
Yet usually woodworking is not a viable business. As a craft - sure. As a day job to provide for your family - not really. Guys who created a custom tables for me five years ago are out of business.
Pretty much the same story with any craft.
high quality carpentry has a market of people who buy one off projects for lots of money.
There is not really a similar market in software.
I'm not saying there won't be fine programmers etc. but with woodworking I can see how a market exists that will support you developing your skills and I don't see it with software and thus the path seems much less clear to me.
Bro, there is a HUGE market for one off software projects for lots of money.
I've been involved in building a multitude of saas apps and very few of them had any unique functionality. I'm not sure many of those companies cared about the uniqueness of their code.
Obviously, they care about the uniqueness of the code if they are one-offs.
My thought is that many of them thought their products were one-offs but were actually not in practice.
LLLMs replace bad writing with mediocre writing
What is the inherent value of being able to write well?
Is it not possible that people consider their craft to exist at a higher level than the written word? For example, writing facile prose is a very different from being a good storyteller. How many brilliant stories has the world missed out on because the people who imagined them didn't have the confidence with prose to share them.
Your last sentence is one answer to the question you ask in the first sentence.
100% right. I buy lots of Japanese cookbooks secondhand. I found an Okinawa cook book for $8. When I received it, it was clear the author was just a content farmer pumping out various recipe books with copied online recipes. Once I looked up their name I saw hundreds of books across cooking baking etc. there was no way they even tried all of the recipes.
So yes, review and “narrative voice” will be more valuable than ever.
> Because the ChatGPT output wouldn't be reviewed!
So what? If it's not already, frontier LLM one-shot output will be as good as heavily edited human output soon.
In my dream world, you take that book plus information about yourself (how good of a programmer you already are), feed that into AI and get a customized version that is much better for you. Possibly shorter. Skips boring stuff you know. And slows down for stuff you have never been exposed to. Everyone wins.
Why buy the book when big AI can add it to their training data. Multitudes of people can then enjoy slightly higher quality output without you being compensated a single cent.
Yes, this is the big change. There’s no more financial incentive to create such a work because Big AI captures all the views it would have gotten and thus all the revenue potential.
Agreed. Still amazed that people keep trusting the service that has like a 60% failure rate, who would want to buy something that fails over half the time?
Shame OP stopped their book, it would definitely have found an audience easily. I know many programmers that love these styles of books.
Unfortunately (fortunately?) it does not have like 60% failure rate. Yes, there’s some non-negligible error rate. But it’s lower than the threshold that would make the average user throw it into the bin. We can pretend that’s not the case, but it doesn’t even pass the real life sniff test.
This reminds me of the VHS vs Betamax debate.
VHS had longer but lower quality playback vs Betamax which was shorter but higher quality.
It wasn't clear when VCRs came out which version consumers would prefer. Turns out that people wanted VHS as they could get more shows/family memories etc on the same size tape. In other words, VHS "won".
Most people have heard the above version but Betamax was widely adopter in TV news. The reason being that news preferred shorter, higher quality video for news segments as they rarely lasted more than 5-10 minutes.
My point being, the market is BIG and is really made up of many "mini-markets". I can see folks who are doing work on projects with big downside risk (e.g. finance, rockets etc) wanting to have code that is tested, reviewed etc. People needing one off code probably don't care if the failure rate is high especially if failure cases are obvious and the downside risk is low.
It would actually be nice to have a book-LLM. That is, an LLM that embodies a single (human-written) book, like an interactive book. With a regular book, you can get stuck when the author didn’t think of some possible stumbling block, or thinks along slightly differently lines than the reader. An LLM could fill in the gaps, and elaborate on details when needed.
Of course, nowadays you can ask an LLM separately. But that isn’t the same as if it were an integrated feature, focused on (and limited to) the specific book.
Tyler Cowen's GOAT book explores this in depth. Try it out! https://goatgreatesteconomistofalltime.ai/en
Genuinely have no idea what the novelty of this is for versus just uploading a PDF to ChatGPT. In terms of UX it is incredibly limited for a book evolution work.
I've not used it, but isn't this kind of what NotebookLM does?
You drag a source into it such as a books PDF and then you have a discussion with it.
https://notebooklm.google
What I’m imagining is an LLM that is strongly tied to the book, in the sense of being RLHF’d for the book (or something along those lines), like an author able to cater to any reader interested in the book, but also confined to what the book is about. An LLM embodiment and generalization of the book. Not an LLM you can talk about anything where you just happen to talk about some random book now. The LLM should be clearly specific to the book. LLMs for different books would feel as distinct from each other as the books do, and you couldn’t prompt-engineer the LLM to go out of the context the book.
> Isn't it obvious? Because the ChatGPT output wouldn't be reviewed!
Reviewed by a human. It's trivial to take the output from one LLM and have another LLM review it.
Also, often mediocrity is enough, especially if it is cheap.
Does this type of ray tracing book exist? It’s something never learned about and would love to know what courses or books others have found valuable
Happy New Year my friend and welcome to this wonderful world: https://raytracing.github.io/books/RayTracingInOneWeekend.ht...
Try Raytracing in One Week and its sequels[1] perhaps.
[1] https://raytracing.github.io/
Absolutely. And further because when you prompt ChatGPT as you write your ray tracer you don't know what the important things to ask are. Sure, you can get their with enough prompts of "what should I be asking you" or "explain to me the basics" of so and so. But the point of the book is all of that work has already been done for you in a vetted way.
> a professional, who has taken the time to divide it up into easily digestible chunks which form a coherent narrative, with runnable intermediate stages in-between.
Tangentially related, but I think the way to get to this is to build a "learner model" that LLMs could build and update through frequent integrated testing during instruction.
One thing that books can't do is go back and forth with you, having you demonstrate understanding before moving on, or noticing when you forget something you've already learned. That's what tutors do. The best books can do is put exercises at the end of a chapter, and pitch the next chapter at someone who can complete those exercises successfully. An LLM could drop a single-question quiz in as soon as you ask a weird question that doesn't jibe with the model, and fall back into review if you blow it.
I wouldn’t be surprised if publishers today delegated some of the reviewing to LLMs.
There's just no way in hell ChatGPT at its current level is going to guide you flawlessly through all of that if you start with a simple "I want to build a raytracer" prompt!
Have you tried? Lately? I'd be amazed if the higher-end models didn't do just that. Ray-tracing projects and books on 3D graphics in general are both very well-represented in any large training set.
Isn't the whole point to learn and challenge yourself? If you just wanted to render a 3-dimensional scene there are already hundreds of open source raytracers on github.
Asking chatgpt to "guide" you through the process is a strange middle-ground between making your own project and using somebody else's in which nothing new is created and nothing new is learned.
I appreciate you sharing this! I just published my first book (nothing about programming, its about how the nation of Estonia modernized post re-independence and became a tech/e-gov hub in a single generation) and I can sympathize with a lot of this. My experience was a bit different -- I also knew the advance was going to be nothing and had a day job so I said I didn't need one (which was a relief for them as I was with a smaller publisher) and instead asked for more books to give away and some other contract terms. It took many months of negotiating to finalize the agreement and then they wanted the manuscript in ~7 months from contract signing. I guess they also assumed that I'd miss at least one deadline but instead I took a bunch of time off to get it done. I think the most important lesson for me is that book publishing, unless you're focused on trying to be the top 1% (maybe even .1%) in a popular category, is not going to be very lucrative, especially with a publisher that takes a major cut. It's easier than ever to go direct, in my case because I had a niche book and I wasn't doing it for money, I valued the prestige (or perceived prestige anyways) of having a book with a name brand publisher as I thought it'd be more helpful for my career in other ways, and candidly was mostly a passion project that I didn't feel strongly about monetizing!
If any folks want to talk about nonfiction publishing, I'm always happy to chat as many people were incredibly generous with their time for me and I'd like to try to pay it forward.
I feel 100% identified with you. I am working on a non ficton book about a niche topic and I wouldn't do it for the money at all. It's about the "prestige (or perceived prestige)". I am about to finish the first 1/3 of the book (the first draft, anyway), and I am already attempting to reach out to publishers to see if they would be interested in the book (at least the ones that don't require a literary agent!).
Some of them already replied saying the proposal seems interesting but they want to read a few chapters. I don't know if I am in the right path or not, but I'd love to read more about your experience and what can be shared!
That's awesome, can I ask what the topic is? What I did for "selling" the book was to create a proposal -- about 45 pages that has a skeleton outline of each chapter (it changed significantly during the end writing process but gave the publisher a feel for the topic), a sample chapter, and some more sales/marketing details like what are comparable books (and how well they sold if you have that data), who your audience is and how you plan to reach them (OP was in a great place having a following), why you're the right person to write the book, etc.
45 pages as a skeleton? Wow. I wasn't expecting that much! I guess your book is +120k words? Do you think having a clear vision/structure helped when sending it to publishers?
I think I lack all the last parts (that some publishers are requiring for) such as a social media platform to reach your potential readers. I find that a bit unfair because it means you first have to play the Instagram game and once you are popular there, you can write a book.
If you give me an email address I'd love to tell you more about my book!
Did you also write "Inspire!: Inspiration for Life and Life at Work" ?
Goodreads seems to think so. https://www.goodreads.com/author/show/14291276.Joel_Burke
That one goodreads review for the Estonia book is amusing. One reader criticized him for providing references. I feel like that's a positive, not a negative, and if you find it uninteresting those tend to be easy to skip.
Yeah, I have to admit because this was my first work I maybe overdid it in providing references because I wanted to default to having real historical data and not just writing a lot of personal opinions with no backing (it was a nightmare writing up that reference section but I'm glad I did it in the end) and if I'm being honest, because I'm not in academia and didn't have credentials as an "Estonia expert" I wanted to play it safe.
Edit: Added some context and I'd also mention that one thing that was quite helpful is that at the start of the writing process I created a massive spreadsheet where I'd add in quotes, writing, and anything interesting I thought I might pull from (some of it manually written, like when watching documentaries). This was hugely helpful when I was going back but also during the writing process so I had a single source of truth I could keyword search. I've just checked it and its got 4787 rows, with most entries being about a paragraph long
It sounds like you did the right thing and that guy is grumpy.
Ha, I didn't, I wish Goodreads would get a major update!
Interesting handle (atlasunshrugged) - a reference to Atlas getting back to work rather than shrugging? (I know it's a book title.)
What’s the name of your book? That sounds super interesting
Was wondering the same and went stalking in the profile. They named it a couple of days ago[1], apparently it's called Rebooting a nation
1) https://news.ycombinator.com/item?id=46398265
Looks like this is the book: https://www.rebootinganation.com/
Rebooting a Nation: The Incredible Rise of Estonia, E-Government and the Startup Revolution Paperback by Joel Burke
Yep, thats it, sorry for the slow replies, I'm out with family for the holidays!
Reading the full context, this is a textbook case of a "Failed Pivot" driven by investors (the publisher).
As a banker, I see the "Advance" not as a loan, but as an Option Fee paid for the author's future output. The publisher tried to exercise that option to force a pivot: "Inject AI into this classic book." They tried to turn a "Shinise" (classic craftsmanship) product into a "Trend" product. The author refused to dilute the quality, so the deal fell through.
Keeping the advance is financially justified. The "R&D" failed not because of the engineer's laziness, but because the stakeholders demanded a feature (AI) that broke the product's architecture. In finance, if the VC forces a bad pivot and the startup fails, the founder doesn't pay back the seed money.
Where is the part where they forced a pivot? They asked for AI. He said no.
Do they have to return the Advance in this case? Is there any case where it makes sense fo reject the Advance?
I had written and self-published three books, and in 2024 decided to publish the most successful one with O'Reilly. It went up for sale in December 2024.
The whole experience was wonderful. I had basically none of the problems that this fellow experienced with his publisher, and I am delighted about how it went.
I did some things differently. For one, I had already been selling the book on my own for a few years, and was essentially on the 3rd self-published edition. Because of this, they were able to see what the almost-finished product was.
I told them I would not make massive changes to the book, nor would I contort it to the AI trend (the book barely mentions AI at all), and they never pressured me once.
Their biggest contribution was their team of editors. This book has code on just about every page. I had 3 technical editors go through it, finding many bugs. How many? Let's just say "plenty".
And the feedback from the non-technical editors was, to my surprise, even more valuable. Holy crap, I cannot express to you how much they improved the book. There were several of these folks (I had no idea there were so many different specialties for editors), and all of them were great.
(They also accepted my viewpoint when I disagreed with them, immediately, every time. The final published version of the book was 100% my own words.)
From all of that, I made improvements on what must have been almost every page, and rewrote two chapters from scratch. I also added a new chapter (I volunteered for it, no one at any point pressured me to do that). The result was making a book that IMO is at least twice as good as what I was able to accomplish on my own.
I do not resonate with the article author's comments about compensation. He negotiated a pretty good deal, I think; it's not realistic to get much better than what he did, since the publisher is a business with their own expenses to pay, etc.
I was pretty disciplined about meeting deadlines that we agreed to for certain milestones. That helped my relationship with the publisher, obviously.
All in all, it was a great experience, and I am glad I did it this way.
Reading the article, it sounds like my publisher (oreilly) was better to work with than his, but I think he could have done some things differently also. In the end, though, I agree with him that it was best to walk away in his situation.
There's a reason that ORA have huge credibility in technical publishing, and have for decades: a reliably good product.
That was definitely my experience.
Did they let you choose the animal to appear on the cover?
Haha good question. No, but I did not ask; I wanted to give them as much freedom as I could bear on aspects of the process I was not too attached to, so I let them pick.
I will say I was very happy with the animal they came up with! If I was not, I would have asked them to change it, and I bet they would have. They showed me a preview version early on, so there would have been plenty of time to do so.
I’ve published several books with them. Only once I asked and they managed to find the beast. They didn’t promise but they did deliver.
That's great! I am not surprised.
>"All of our future books will involve AI." >It is antithetical to the premise of the book (classic programming projects!) that they agreed to publish.
I hope this trend is not industry wide. A publisher chasing fads and trends over enduring quality, so sad. I wish I knew who the publisher was to avoid but I can foresee their pivot to AI authors with titles like "From Zero to Hero, ChatGPT 5.2 Top Prompting Secrets for Dummies"
Technical books don't sell well to begin with. I've written a couple w/ a major publisher, it never paid back the RAM I needed to purchase to run the lab environment.
Publishers are going to demand chasing the hot-new-thing which will most likely be irrelevant by the time the book is on the shelf.
"How to write x86 ASM... with the Copilot Desktop app! - Build your bootloader in 15 seconds!"
The article hints at this, but publishers live on the outsize success of very few of their books, and the rest of them are losses.
It's exactly the sort of financial pressure that will make them chase fads and trends, and it gets worse in difficult economic times.
You won't believe how bad things are where I live. We have a government-subsidized AI image generation course here.
Industry-wide? Looks damn near pan-industry to me
And most normal people are fed up with it. Nobody understands why most of their apps suddenly have chatbots in them now.
When a company whose services I use announces that they're adding AI to them, my first response is always to wonder how I can turn it off.
I don’t even bother looking anymore because it’s rarely possible.
I’ve never worked in technical publishing but I have a few acquaintances who do. Adding chapters on AI is pretty close to industry wide for new writers. Experienced writers with sales figures have a lot more freedom.
The thing is, it’s not about getting chapters published on AI. The publishers are keenly aware that AI is using their content to steal their market and so anything they publish on AI will be obsolete before the final manuscript is published. It’s about getting potentially difficult first time authors to quit before their first third gets approved - that’s when the author is owed their first advance.
It’s a lot easier to slaughter sheep if the most docile select themselves.
Ironically, I was working on a book with a similar concept in the same time frame that came out as "Computer Science from Scratch: Interpreters, Computer Art, Emulators, and ML in Python" with No Starch Press a couple months ago. Like Austin's book it contains a CHIP8 chapter and a couple chapters on making a programming language. The difference with regards to his experience and my experience in writing it with a traditional publisher, is that I was an experienced author so I felt comfortable finishing the entire book first before shopping it around to publishers. I didn't want too much scrutiny around the core concept and I was getting similar signals of "every chapter must have AI."
I wrote a similar blog post a month ago describing the process of creating the book and getting it published called "Writing Computer Science from Scratch":
https://www.observationalhazard.com/2025/12/writing-computer...
Some in this thread have wondered what publisher Austin was working with. Based on my experience working with three different technical publishers and the setup and terms Austin was offered, my educated guess would be Manning.
I will critique the blog post a little bit. It's presented as a critique of the experience of working with the publisher, but ultimately I'm reading between the lines that the book failed because he was missing deadlines. He wrote that "life got in the way" and I think he lost his motivation only partially because the publisher wanted AI in more of the book. Many of the trials he had along the way: dealing with a development editor who wants to tailor your style to a particular audience, a technical editor who needs a couple chapters to warmup, back and forth on the proposal, etc. these are all really par for the course when writing a technical book. Ultimately you have to be self-motivated to finish because of course the development editor, technical editor, etc are going to disagree with you from time to time and try to push you in different directions. If that alone is so demotivating to you, it's just not for you to work with a publisher.
PS I think his blog is really good and he should think about self publishing under a time frame and terms he is more comfortable with.
Agreed. The one time I worked through a publisher I beat every schedule and it was all smooth enough.
I’m glad I did it but I’m not sure how much the publisher added beyond some prestige and a few bucks. The first edition in particular I felt I needed to pad out a bit to meet length requirements.
I came away with the same impression. I was less blaming the publisher and more about life getting in the way with the author
I’ll also note that the publisher was right to bring up AI, even if they did not do it in an artful way. He himself comes to doubt the need for his book in the era of LLMs and he says that is part of why he cancelled. To his publisher’s credit they raised the issue early in the process where a pivot would have been more practical.
In fairness to the author, he presents a reasonably balanced view and it did not read to me like “my publisher sucked.”
I'm writing my first book now. It's a novel aimed at teenagers and young adults, in a technical format similar to "The Phoenix Project" by Gene Kim et al., if you're familiar with it. It explores FOSS, non-proprietary file formats, digital preservation, cryptography, and the concept of freedom as a whole. I resonate with the author of the article who discusses motivation to write and the "existential crisis" that comes and goes almost every day. I've been fighting those negative feelings by adopting the mindset that I'm writing the book for myself. It's a book I've always wanted to read, which I can then lend to my teenage children so they can read it as well. Everything else (commercially speaking) will be a nice consequence of this endeavor.
The idea of doing a thing (or having done the thing) and the actual DOING of the thing are very different. See this a lot where people think they want to be a woodworker or a baseball player or an author, but the actual _work_ of sweeping dust, doing 200 hits a day off a tee or grinding out words by deadlines are not as appealing as the halo or mystique of the final product once made the activity seem. this doubles on the effect that humans are terrible at predicting what will make us happy. so, i am glad this author was self aware enough to follow their bliss, but the last paragraph made me wonder if their introspection was fully resolved.
Every writing group has that person the keeps restarting their project, or abandoning a project when it gets hard, to start another one with another 'great' idea.
The upshot is, they don't want to do the hard part - continuity editing, developmental editing, hell, just finishing the dang thing. Even the boring chapters you didn't really have any idea what was going to go on there.
Writing, as an occupation, is a whole lotta schmoozing, attending conferences, volunteering, promoting. Maybe 1 month of writing a year, for 11 months of the hard stuff.
I have a buddy who says he always wanted to start a bar. I said, You like budgeting? Taxes? Hiring? Firing? Stocking? Remodeling? Promoting?
Nah; turns out, he just likes to hang out in bars.
The only reason you start a business is, because you like to run a business.
The only reason you become a writer is, because you like the business of writing.
I would have 100% bought the book the author initially pitched. I could do without the junk the publisher wanted him to add, and really it would have probably caused me to not buy the book.
I've come to hate every cookbook that starts with 100 pages of here is a tour of my pantry, which sounds a lot like, here is how to use pip!
> I've come to hate every cookbook that starts with 100 pages of here is a tour of my pantry, which sounds a lot like, here is how to use pip!
Yeah I agree. I hate when books do more hand holding than the reader clearly needs to the point of tedium. Plus many of those setup steps like how to use a package manager change over time and make the book stale instead of evergreen. And Austin was clearly not writing an absolute beginners book.
That's why when I pitched both the Classic Computer Science Problems series and Computer Science from Scratch I explicitly told publishers in the proposals that I was not writing a beginners book (been there, done that). I was clear that I was writing an intermediate book for people that already know programming.
It's a different, more narrow audience. But you can be successful if you write a good book. It's also a less tapped market and luckily publishers were able to see that.
Just skip the chapter?
It uses up the preview in amazon, so you can't actually see the recipes in the book or if the recipes actually have pictures. All you can see is the default, here is my pantry.
Another bonus feature, would be to remove: breakfast, appetizers, and salads from all cook books, or put them in the back where no one needs to look at them.
Although I have found that cookbooks that don't include the useless fluff to pad the book out are usually much better, like the cookbooks from Milkstreet or Love and Lemons, So I guess it's actually a decent way to just filter out all the crap books.
Honestly, I wouldn't consider publishing a book if it didn't have that information. There's no reason to give up half or more of the potential market for a book because it's arbitrarily pitched at advanced users. Assuming the customer knows how to use pip would be crazy.
Honestly I don't want to buy books that pander to the lowest common denominator so the author can make more money.
> I've come to hate every cookbook that starts with 100 pages of here is a tour of my pantry
To each their own. As someone who learned to cook as an adult, I’ve appreciated seeing both what someone has and what nonsense I own that they manage just fine without.
I'm glad that I released my book in 2022 before AI-hype took off. I'm familiar with the type of publisher mentioned in the article too. Those are very strict in their format and content guidelines, and I had also felt that such constraints were limiting at times. I can relate. But, I also learned a lot from the process, and in the end, my book got fantastic feedback. It became one of the print bestsellers in 2022, and got translated to many languages. I've found the whole experience positive.
But, I totally understand author's reasoning, and it's one of the reasons I want to explore different publishers as I want to deviate from writing strictly technical books.
Published author here (through O’Reilly, twice). A lot of people seem to be taking this as an indictment of the publisher. What I’m reading, though, is that the author didn’t make time to write the book and then lost interest. All the rest is normal stuff that happens when writing a book for a publisher. The author did a good job of standing up for themself and their vision, but a poor job of, you know, writing an actual book.
The publisher expended time and money on the author and got nothing in return. This isn’t surprising, and it’s why first-time author royalties are so low.
I've also authored multiple technical books and had the exact same reaction.
While writing I have had similar feeling as the author to publisher/editor comments, especially related to:
> The unhelpful feedback was a consistent push to dumb down the book (which I don't think is particularly complex but I do like to leave things for the reader to try) to appease a broader audience and to mellow out my personal voice.
I also remember being very frustrated at times with the editor needing things "dumbed down". I used to get very annoyed and think "didn't you pay attention! We covered that!" But then I realized: If I can make this easy to understand by a fairly non-technical editor at a first pass, it absolutely will make this book better for the reader.
Publishers have a lot of experience publishing books, so I've learned that their advice is often not bad.
There was also plenty of advice from the editors I vehemently didn't agree with, so I pushed back and quickly realized: publishers need you more than you need them, so very often you do get final say.
But you still have to actually write the book. Book writing is hard, and a much more complex process than writing blog posts. Personally I feel all the editorial feedback I've gotten over the years has made not only my books better, but also has really pushed my writing to be higher quality.
That's how I read this too. The publisher invested a non-trivial amount of work and was left with nothing, for no better reason than the author changed their mind. From the tone of the post, the author seems to not realize or care.
Yeah, I mean I hate to seem churlish about this, but I really didn't read this with sympathy for the (would-be) author.
> the author didn’t make time to write the book and then lost interest
That was my read as well. The book deal fell apart because the author never wrote most of the book.
If the author of this article just finished the book the publisher would have just published it without much fuss and probably without any significant changes.
The author had all the leverage regarding content. It’s not like the publisher could actually incorporate what they were asking for with AI, they still need an author to do that and it was a totally new subject at the time. Their demands were empty.
I don’t think the author would have finished the book if it was self-published. They clearly didn’t want to write a book that badly.
Not to say that finishing a whole-ass book is easy, I’m certainly not going to pretend that’s the case.
I’ve lately been trying to finish more side project type things in my life because these dead ends themselves feel empty to me. I am trying to set scope reasonably and then just finish even if it’s painful or there’s no confetti-style payout and nobody else cares.
Thanks for sharing. I always enjoy reading author-publisher process articles as they get to the true behind the scenes story. I can relate to most things mentioned, and the terms seem identical to what I had when writing Modern Fortran with Manning. I also started with the intent to write for experts, but the publisher pushed for targeting beginners. The author can concede or (usually) give up the project.
One important aspect to this is that a typical first-book technical author knows well the subject matter, and sometimes knows how to write too (but usually not, as was my case), but does not know how to edit, typeset, publish, market, and sell well. That's what the publisher knows best. And of course, they want sales, and they understand that overall beginner books sell better than advanced/expert level books.
I encourage the author to continue writing and self-publish, and at a later time a publisher come to package and market a mostly finished product.
i wish you'd kickstart the same project and do it your way somehow
the publisher's interests were making it all worse
Writing for publication is a ridiculous amount of work, smoothing and digesting to the point of pablum, because it's just hard to please everybody. Now that LLM's can tailor to chapter-level discussions, why write?
Still, that's what it takes to reach N > friends+students.
It's beyond ironic that AI empowerment is leading actual creators to stop creating. Books don't make sense any more, and your pet open source project will be delivered mainly via LLM's that conceal your authorship and voice and bastardize the code.
Ideas form through packaging insight for others. Where's the incentive otherwise?
When you have original information that hasn't been released anywhere else in the world, why would a book be a bad choice?
This was quite a fun read and I appreciate the insight. A couple of my peers have suggested me to write a “stuff you should know” book. Some technical in nature (like linear algebra. It blows my mind how many engineers hardware or software do not understand linear algebra) and some not technical (why stuff cost the way they do. “Why does this cost $200 when I can make it for $20!”). But reading your post was encouraging to see that self publishing for fun might be the way to go. Though I guess people would argue you can just ask a LLM now instead of reading my book.
I think I could ask an LLM to explain linear algebra. I think it would be less good at the 'here are some things you should know' aspect. One reason for this is that people might not ask, but the LLM might not agree with your list anyway.
I think there is still a place for a book here. I think I might buy a book (or may have done 10 years ago when I was still coding) of things you should know (especially from a respected publisher), that being a longer form book I could work through over time.
that'll only be the case if you actually write the book so that the LLMs have that info. Until then they can't regurgitate your know-how.
The such low royalties make folks seriously consider self-publishing if you think you can get any sales. (And if you do not need a copy-editor.)
So I have only around 150 sales of my book (see notes at https://andrewpwheeler.com/2024/07/02/some-notes-on-self-pub...). I make around ~$30 though net (average between on-demand print and epub). So my measly sales are about the same as the advance here (not clear if this was ever paid out, presume they would get it back if it was paid out).
If you really think you can sell thousands of copies the economics of it really should hit you.
I get going through a publisher will increase sales, but if you have a popular platform already to advertise it (like a blog or other popular social media), I just don't get it.
You didn’t share the complete deal details but just from what you shared, it seems like the payout is not worth it for this big of an effort.
What if you self publish yourself using Amazon toolings? Will the numbers be worse? At least you will be in charge of your own quality and deadlines.
For most books, but technical non-fiction in particular, the payout isn't nearly worth enough for the effort.
And by "most" there I mean "all". Yes, there are exceptions, but those exceptions prove the rule.
I've written 2 technical books, for incredibly niche audiences, where the total number of potential buyers is numbered in the low thousands.
I self published as a PDF. and charge $200 a copy, of which I keep $200. It's -marginally- worth it. But the hourly rate is much lower than my day job.
The marketing benefit (as it affects my actual business in the same field) is likely real, but hard to measure. Still, having "written the book" opens doors, and brings credibility.
A mentor once told me, 'half of the effect of marketing is hard to measure, the other half you have no idea'
Disagree, a blog that gets tens of thousands of unique visitors could clear huge numbers on KDP. Maybe your niche is too narrow (probably, given your TAM is in the thousands) but this post is about "timeless programming projects" and is going to be extremely broad. The number of hits to the blog is itself an indicator of a very big and very eager potential market.
This sounds like my experience with a "major" technical publisher except we managed to get to the end.
I'd say that almost no one should work with the major technical publishers more than once. There's some good basic skills you learn but otherwise, they contribute very little that you couldn't get done on your own.
> Cons of a publisher: [...] they actually do little to no marketing of your book.
Unless the publisher has already written off a book, don't they have incentive to market it?
There are some low-cost things you can do to market a book, and they reportedly make the difference between no sales, and some or many sales.
And a publisher can learn the currently effective marketing methods, and then apply that skill across books of many authors.
No, their incentive is to wait and see what books are taking off, then pile on the money when they know it's already a winner. Today, unproven authors are expected to do their own marketing.
For the marketing that has significant costs (e.g., paying for ads, paying for show appearances, paying other influencers to plug, making quality videos for social media, travel for events).
But it costs almost nothing to do ARC readers for reviews and ratings, and it's free to time things for the Kindle store algorithm. You just have to know to do it, when.
And there's some other "free" marketing that publishers should have automated by now, because they can amortize that across many book releases.
I’ve self published a few books now on Amazon. I put $0 down, they take care of everything and I get a deposit into my account every month.
I’m doing it again soon for my next book. It’s fantastic, though having a following online is helpful to get the word out
Sounds like your publisher was trying to just take your work and sell it. Giving you the least amount you’ll agree to.
Self publishing is the way. The internet is your Barnes & Noble. Finish the book and publish it yourself. Sell it for $20. Market it. Have peace.
> Sounds like your publisher was trying to just take your work and sell it. Giving you the least amount you’ll agree to.
That’s literally what a publisher does.
I work in games, I know how publishing works. My point was about the pay. For us, that equation is flipped.
That sounds like 2025. Everything is "required" to be about AI. Gooodbyee you silly year!
Good for you.
This is why most publishers won't even talk to you unless you have a finished manuscript already, but I appreciated this look into a different situation.
I hope you finish the book. I would buy it.
> This is why most publishers won't even talk to you unless you have a finished manuscript already
This is absolutely not true in the world of technical publishing. I mean books published with publishers like O'Reilly, Manning, No Starch, etc. Usually you come to them with just a proposal and a couple chapters or even just a proposal. Or their acquisition editors actually reach out to you. It's the exception (not quite rare, but definitely less than 20% of books) that comes to them with a finished manuscript. I did that with my last book. I've published 5 technical books across three different technical publishers, so I know a bit about this business...
I'm just replying to this comment to not discourage people who just have an idea and not a finished book yet but have the motivation to finish and want to get a deal.
This is not true for business books like mine. It's vital to write a proposal first in that world; publishers want to influence the content (as in the OP article).
I think the same is true for tech books but I don't know as I haven't written one.
A novel or other fiction is the opposite; there you do have to write the whole thing first.
This story is a prototype of thousands of other stories going on right now. Of course we can't blame the book businesses. They are in survival struggle. They have no clue what to do. Every business is barely holding onto whatever that might keep them in business. AI is bad, but it is the new mafia in the town. Just erase all your beliefs instincts and make friends with it.
Maybe write a book about "Classic projects using AI", whether it makes sense or not. And use AI to write that.
Thanks for sharing! I have been dreaming of writing (or better yet, finding!) a similar book for a couple years now. A hands-on guide that peels back the layers of abstraction to teach how things actually work under the hood by building them yourself. I hope one of us gets to it one day :-)
I'm surprised the contract didn't obligate you to return most or all of the advance after canceling.
The first half of the advance was to be paid after the first third was approved.
They never got to that point.
I don't think he ever got the first half of the advance...cherry-picking from the TFA:
> They offered a $5000 advance with the first half paid out when they approve of the first third of the book and the second half when they accept the final manuscript for publication.
> I continued to get further behind on delivering my revised draft of the first 1/3.
> Around this time, there was a possibility of me changing jobs. Oh, and my wedding was coming up. That was the final nail in the coffin.
> There were too many things going on and I didn't enjoy working on the book anymore, so what is the point? I made up my mind to ask to freeze the project.
> They agreed.
Are the people who are really into "AI" even buying books anymore?
That was super interesting!
I think you should self-publish. With your existing audience, you'd sell plenty of copies, and nobody would push "AI" into your work.
I would have purchased your book ! I just wanted to say thank you for writing (your blog). It is a joy to read.
Traditional publishing is a weird world. They have the shortsightedness to want to force AI into everything. But also it sounds like they still assigned human technical editors who took the job seriously.
Something like 80 percent of published books with an advance never even make back their advance, in case you were wondering why royalties are so low.
You're witnessing a collapse of demand. Do not ignore it - though it may not be permanent.
I'd definitely buy this book!
> There was also a daunting voice in the back of my head that LLMs have eliminated the need for books like this. Why buy this book when ChatGPT can generate the same style of tutorial for ANY project that is customized to you?
Why have sex with your wife when you can buy her a dildo?
Nice of them to transfer back the rights when they terminated the contract! I haven't heard of anyone not doing that, but it feels suspiciously not always a given if they have to specify explicitly.
I killed a book deal I had for this book I mostly finished:
https://kevmo.io/zero-to-code/
I inked the deal in 2023, but shortly after felt like the market was too dead for newbies. When I initially removed the website for the book, I got a small wave of complaints, so I guess some folks still found it helpful.
I am honestly a bit puzzled by this description and I wish they had named the publisher. I'm fairly familiar with this space and the usual experience with tech publishers is that they don't get all that invested in what they publish because 99% of technical books sell somewhere between 500-5,000 copies. That's barely enough to pay the copyeditor to do the bare minimum (often paying attention only for the first couple of chapters), then pay the layout guy, then the proofreader.
The usual accounts I've heard from my friends who published with Wiley, Addison-Wesley, or O'Reilly is that they sign up, get some in-depth feedback on the first couple of chapters, and then are on their own. I've never heard of a tech publisher exercising this level of creative control. I don't doubt that this happened, but it just sounds out of the ordinary.
The 500 - 5000 figure, which is correct, is why most folks should instead self publish via KDP. 70% royalties mean you can get 10-50k easily with an average book. If the book is a success, you can switch career to a full time author if you wish. All this with full creative freedom. Many years ago, I canceled my Redis book for a large publisher for similar reasons to the OP: too many "do it this way" requests.
In general, yeah. The hard-to-replicate benefit is professional editing, but this is something that most tech publishers skimp on. There are some "premium" outlets where you get some real attention, but the default Wiley experience is definitely not worth 70%.
> I am honestly a bit puzzled by this description and I wish they had named the publisher.
Does it matter which exact one if all the publisher oligarchs behave exactly the same?
He wants more information because the story doesn't ring true, in his experience.
Yes, because as far as I know, they don't behave like that.
"12% of total sales ..."
Me: That doesn't sound too bad! They keep 12% of the profit, leaving him 88%!
".. and then 15% [after that]"
This reminds me of the scene in Queen of the South. FL (female lead) is new to power, negotiating some deal.
Guy: How much?
FL: Unsure how much to take 10%.
Guy: Thinking her cut is only 10%, seeing her as weak Oh.. heh.
FL: Detects her mistake For you.
Guy: Face gets red, angry But.. but..
> "All of our future books will involve AI."
What an incredible take. It is both so wrong on so many levels and also technically correct, akin to saying "All of our future books will involve spellchecker."
I hate it.
"All of our future books will involve AI."
In the era of AI, who is going to buy books?
I don’t see the publisher doing anything wrong.
You “froze” the contract instead of telling them you intended to stop all together and it also seems like you didn’t return their advance.
You are reading a lot of things that I didn't say.
The publisher didn't do anything "wrong". It was their suggestion to freeze it instead of cancel immediately. I didn't intend on giving up on the book even then. I didn't return the advance because I never received the advance.
ah my mistake then. Looks like either party didn't do anything wrong.
It says the first half of the advance would be paid on approval of the first third of the book. It also says that the first third of the book was never submitted. So I don't think the advance was ever paid out.
AI slop
Wow this is the first time I encountered this blog! Subscribed!
Somehow, I miss the time when I was writing a book. It's nice to do the work and research and also nice to refine. Getting money later without doing much anymore was also cool.
But my consecutive attempts of writing a book failed because of my ADHD and missing guidance. I can't do employment, but I really need someone to "nag" me 2-3 times a month to keep focus.